Puma Vivid Ruby Edition is a real gem

When we designed Puma, we wanted it to not only provide a great driving experience, but also to turn heads on any road. 
So, to make Puma even more visually striking, and continue our history of offering popular multi-tone vehicles, we are now introducing two cool new colour combinations with the multi-tone Vivid Ruby Edition.

The Vivid Ruby body colour – itself an evolution of our vibrant Hot Magenta colour – is designed to appear a deeper, dark red at night, with sparkling ruby tones that become more apparent in sunlight – just like a natural gemstone. 

The eye-catching colour is complemented by a high-gloss black roof version, with 18-inch machined face wheels detailed to match the black body claddings for a striking appearance.

Or, for a lighter multi-tone look, we have a white roof variation with 18-inch machined face wheels detailed in white. This lighter appearance is contrasted by high-gloss black lower body claddings, plus black painted mirror caps and bumpers.

The multi-toned theme continues inside with seats trimmed in white and ruby contrast stitching to match the eye-catching exterior.
The Vivid Ruby Edition is offered with our 125 PS and 155 PS 1.0-litre EcoBoost Mild Hybrid engines 1 – with manual or automatic gearboxes, making performance as appealing as the stylish appearance.


1  Puma ST-Line 1.0-litre EcoBoost mHEV 125 PS homologated CO­2 emissions 122-130 g/km WLTP and homologated fuel efficiency 5.4-5.8 l/100 km WLTP.


Puma ST-Line 1.0-litre EcoBoost mHEV 155 PS homologated CO2 emissions 125-129 g/km WLTP and homologated fuel efficiency 5.5-5.9 l/100 km WLTP.


The declared WLTP fuel/energy consumptions, CO2-emissions and electric range are determined according to the technical requirements and specifications of the European Regulations (EC) 715/2007 and (EU) 2017/1151 as last amended. The applied standard test procedures enable comparison between different vehicle types and different manufacturers. 

Note: Computer-generated images.