Charging Ahead in Motorsport

We’ve already committed to an electrified future for the cars you can buy from our showrooms, and now we’re taking that technology out into the competitive world of motorsport, too.
Our new M-Sport Ford Puma Rally1 prototype rally car was revealed for the very first time at the Goodwood Festival of Speed, West Sussex, UK, and will be on show at the event from July 8 to 10.

Based on our Puma SUV, 1 it will compete in the World Rally Championship (WRC) from 2022 using clever hybrid technology, taking over from the Fiesta WRC that has won three championship titles since 2017.

Like the outgoing Fiesta rally car, the Puma Rally1 prototype has a turbocharged petrol engine, but also features an electric motor and battery pack – turning it into a plug-in hybrid rally car.
That means when the Puma Rally1 is competing it can capture energy normally lost through braking and store it in the battery, then use it to give a performance boost on the rally stage – a similar principle used in the Puma EcoBoost Hybrid road car.

The Puma Rally1 can also be charged by an external power source between stages, just as you can with Ford road cars like the Kuga Plug-In Hybrid.

The prototype is taking on the famous Goodwood hill climb driven by M-Sport Ford WRT driver Adrien Fourmaux and M-Sport Ford test driver Matthew Wilson, before being used for testing ahead of its WRC debut next year.

Watch the Puma Rally1 be put through its paces... with a milk delivery.

1 Ford Puma homologated CO2 emissions 117-155 g/km and homologated fuel efficiency 4.5-6.8 l/100 km WLTP. CO2 emission and fuel efficiency ranges may vary according to vehicle variants offered by individual markets.
The declared WLTP fuel/energy consumptions, CO2 emissions and electric range are determined according to the technical requirements and specifications of the European Regulations (EC) 715/2007 and (EU) 2017/1151 as last amended. The applied standard test procedures enable comparison between different vehicle types and different manufacturers.

Explore Puma here