Introducing Our First Electrified Fiesta



We’ve made our popular Fiesta small car even more frugal and fun by adding an electrified powertrain for the first time.

Using 48-volt mild hybrid technology, the Fiesta EcoBoost Hybrid can capture energy that would normally be lost when coasting or braking and store it in a battery. Then it uses that electric power to take some of the strain away from the petrol engine for up to 10 per cent better fuel efficiency1 when driving in the city, or for nippier acceleration.

It can also switch off the engine when you’re coasting to a stop for even more fuel savings, even without shifting the gearbox to neutral.



A new automatic gearbox option is ideal for drivers who prefer not to shift their own gears. With seven gears, the new automatic Fiesta is 15 per cent more fuel efficient than with the older six-speed model, despite having an engine with 25 per cent more power.

And the seven-speed automatic gearbox enables some clever new driving technologies, too, including a sophisticated cruise control system that can follow the traffic ahead and bring our Fiesta to a complete halt in stop-start traffic, before automatically pulling away again.2

There’s also a standard FordPass Connect modem,3 meaning customers who download the FordPass app can use handy features like remote locking and unlocking,4 vehicle locator fuel level checks.


1 The declared fuel/energy consumptions, CO2-emissions and electric range are determined according to the technical requirements and specifications of the European Regulations (EC) 715/2007 and (EU) 2017/1151 as last amended. Light Duty Vehicle type-approved using the World Harmonised Light Vehicle Test Procedure (WLTP) will have fuel/energy consumption and CO2-emission information for New European Drive Cycle (NEDC) and WLTP. WLTP will fully replace the NEDC latest by the end of the year 2020. The applied standard test procedures enable comparison between different vehicle types and different manufacturers. During NEDC phase-out, WLTP fuel consumption and CO2 emissions are being correlated back to NEDC. There will be some variance to the previous fuel economy and emissions as some elements of the tests have altered, so the same car might have different fuel consumption and CO2 emissions.

2Driver-assist features are supplemental to and do not replace the driver’s attention, judgement and need to control the vehicle

3Features may require activation4In regions where permitted by law.

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