Go Further - Amsterdam 2019

Ford revealed significant electrification, commercial vehicle and SUV news as part of the company’s vision for a new era of mobility at a special live “Go Further” event in Amsterdam, Netherlands, on April 2 2019. Including the All-new Ford Kuga, Ford Explorer Plug-in hybrid and a laser quick glimpse of the new Ford Puma.

Steven Armstrong, group vice president and president, Europe, Middle East and Africa.

“Our new Fiesta and Focus EcoBoost Hybrid models are examples of Ford’s commitment to deliver new, more environmentally sustainable vehicles, sophisticated technologies, and valued services for our customers, and we have many more examples to announce in Amsterdam next week and beyond. We’ve gone to every length to develop mild-hybrid powertrains for two of our most popular cars that will help keep cash in customers’ pockets while remaining true to the Ford ‘fun to drive’ philosophy.”

Go Further tweets, curated by FordEu Electrified Fiesta, Focus and more ...

The Fiesta EcoBoost Hybrid and Focus EcoBoost Hybrid will feature a sophisticated mild-hybrid architecture tailored to enhance fuel-efficiency while complementing Ford’s “fun to drive” experience with more powerful and responsive performance.

Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe.

“Our 1.0-litre EcoBoost engine has already proven that fuel-efficiency and performance can go hand-in-hand. Our EcoBoost Hybrid technology takes that to the next level. We believe customers are going to love the smooth and urgent power delivery of our EcoBoost Hybrid powertrains just as much as they’ll enjoy less-frequent trips to the fuel pumps.”

In addition to the Fiesta and Focus Hybrids, a host of other electrification, commercial vehicle and SUV news will be revealed.

Watch below a recording of the Go Further livestream

Watch below Go Further highlights

Explore Ford Kuga - New Ford Puma glimpsed at Go Further.

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